They're changing the rules of Scrabble

Proper nouns come into play in Scrabble rule change:

The rules of word game Scrabble are being changed for the first time in its history to allow the use of proper nouns, games company Mattel has said.

Place names, people's names and company names or brands will now count.

Until now a few proper nouns had been allowed which were determined by a word list based on the Collins dictionary.